Pharma and social media….examples of why it’s risky

pharma-and-facebook

A couple of weeks ago I came across a fascinating piece describing Facebook’s decision to insist that Pharma companies allow commenting on their Facebook pages.

The article raises some interesting questions about social media, and being responsible for the content, including that entered by others (e.g.comments on a page). 

I urge you to read the article, and leave a comment below. What are your thoughts? Is this a good thing or not? Should Pharma be held responsible for content created by others when that content is just a comment?

Here’s the link to the article: http://www.emoderation.com/facebook-tells-pharma-brands-they-must-allow-comments

And here’s one that discusses Pharma and Pinterest:
http://www.fiercebiotechit.com/story/visual-web-cautionary-note-pharma-about-pinterest/2013-07-15

See you back soon…

Check this out:
FirstDoc User Group 2011 - a look back at the conference - Part 2